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Help Beach Lounge

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Seamlessly bring the fun, wild, no-rules attitude of the business to social media.

THE BRIEF
Consistently engage HBL’s devoted fans with entertaining content that reflects the restaurant’s menu, events, and atmosphere. The brand was already well established, but needed to be translated to social media.

MY VISION
I focused on bringing to life the restaurant’s non-official motto “Live, Love, Eat & Drink in Ölüdeniz”. Using the combination of brand elements, existing restaurant photos, and clever copy, we embodied their fun, witty attitude to social media.

PROJECT ROLE
Art Director

2016 | Maama